The Locals Market connects the community with locally grown food
After cooking professionally in Sydney for almost 10 years I wanted to learn more about produce in my region. Inspired by the 'local food movement' it was an obvious choice and my concept was unique at the time. I wanted this quality produce accessible to everyone but offering home delivery was of no interest as decreasing food mileage was also paramount. Over the years I have momentarily and regrettably dabbled but it never felt right because I also wanted to personally connect and re-create a traditional village vibe where friends meet each week. I launched as The Local Harvest Collective with zero capital in June 2013 from my mum's private rooftop down a little laneway in Potts Point. Beautiful local produce packed in recycled coffee bean sacks and hand-making cheese, pickles and butter as ambitious additions.
Fast forward 6.5 years and this little market has a community following that far exceeded my expectations. Relying on word of mouth, no paid advertising or marketing, no storage space, no electricity and run solo I'm determined to keep it small and humble.
Organically evolving after years of nomadic relocations within Paramount House awaiting the completion of Paramount Recreation Club the market has settled into a truly remarkable space. The line between seeking wellness and socialising is perfectly blurred as a beautiful wholistic ritual every Saturday morning.
Long-standing relationships with my farmers has given me an intangible knowledge as to the dire state our local family farming community is in. Collecting the produce from them every Saturday morning is an opportunity to connect and hear their experiences of the environmental and political injustices they have faced over the years, although their hope and realism is unwavering. I directly pay my farmers whatever they ask for, never barter and my produce requirements for the week are made according to the pre-orders I receive so there is zero waste.
The weekly market menu will definitely help you eat more vegetables, which is what everyone should be doing. Simple cooking with produce harvested by hand in the days before doesn’t need long-winded recipes with many elements to be delicious. Bringing awareness to the first world's mindless excessive consumption at mealtimes is also extremely important.
Purchase a calico bag for $5 with your first order & return it each week to receive a clean one. The trade is an important part of the ethos, sometimes you will receive a market bag that has been in circulation for 6 years but there is not much noticeable difference between that and a fresh one. Please bring your own basket or market bags for any extras that you pick up on the day and if you love your produce please tell people about it! The Locals Market is plastic free (including punnets) and only recycled paper bags are used.
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